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magic and logicBrand Implementation is arguably the most important step of all in achieving a new corporate identity - or brand. After all, there’s little point of a compelling new brand if you don’t know how best to implement it and derive the most value from it. At Clockhouse we combine big agency vision with the personal touch of a boutique agency. We often work closely with branding agencies to ensure that the latter’s work is applied accurately and consistently. |
This relationship is referred to as Magic and Logic. Branding agencies look after the Magic (creative) and we the brand implementation agency look after the Logic (implementation). Clockhouse offers you the services to support the important phase of your brand identity lifecycle, where guidelines are turned into effective day-to-day application.
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Clockhouse complete Delta's first airport rebrand worldwide with the help of Bruno Varillon (left) Paris Station Manager |
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© 2009 Clockhouse Marketing +44(0)1306 877444 |